TRAINING

Hosted by:
Chief Michael Venema and the Clive Police Department

FBI-LEEDA is pleased to present a 4½-day course on media and public relations. Police
cannot succeed without the support of the community they are sworn to protect. The
image of an agency as a professional and ethical organization is vitally important. This
course will guide the participants to promoting a consistent and positive public image
of the department, enabling the community to perceive their police as a transparent
organization they can depend on and trust. There are three key opinion influencers;
participants will learn how each can positively or negatively affect public opinion.
Students will participate in media training with numerous desktop and on-camera
exercises. Topics covered include; image, branding and perception, the media’s role in
public opinion, managing social media communications, interview preparation and
principles for communicating in a crisis event.

Registration information HERE